Triathlon Transition Mat

Many people at Wildflower this year got to see the new Lickety-Split Triathlon Transition Mat. I got one from Lickety-Split and I think they're great. I plan on using one at my next race. For those of you who had the opportunity to purchase and use one please do share. Is anybody else interested in this mat?

Here are the benefits that I see from it:
* Marks you transition so it's easy to find. Save seconds and headaches.
* Keep your feet clean and dry.
* It won't roll around and bunch up like a towel
* Sucks up water better than a towel

I was told the most popular colors are Neon and Red Hibuscus.

You can get one here: One Tri: Lickety-Split Triathlon Transition Mat